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Watch out for this symbol ...many items in the Attic have been in storage for over 25 years and have never been worn, some still have tickets attached!

 



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Meet the real strength of male pheromones!


Skinetrin

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Onychomycosis finally defeated!

decades of fashion
1950s  fashion
The 1950s was the first new decade for a post war Britain, with new housing and new towns beginning to spring up around the country. Rationing ended in 1954 to the relief of the nation, after the heavily rationed late 1940s. With restrictions lifted it was sometime before the fashion industry was able to return to business as usual. Women were still wearing the utilitarian styled clothing hanging on from war torn Britain. However, in Paris the fashion house of Dior were lifting women's spirits and hopes with their ultra feminine haute couture designs, with hour glass silhouettes and designs using yards of rationed fabrics. These designs brought delight to western women and brought shouts of irresponsibility from governments
1950s The Look

The look inspired by the Paris designs, soon filtered through to the high streets and the new shops catering for the feminine woman with this new silhouette to women nation wide. Everything about the new look was feminine and emphasised the figure.

In formal day and evening wear; large shoulders, cinched in waists, full skirts or slim pencil figure hugging skirts, all emphasised the waist and made a figure even where one was an average shape now became instantly shapelier! Sunny, floral bright were the order of the day for day wear and the design incorporated street scenes, a Paris café, and artist, poodles and jazzy patterns.

For evening gowns were flowing billowing affairs or sleek skin tight sheaths, the wearer barely able to walk in the tight skirts and stiletto heels!

Young women took to wearing trousers and the emphasis was on a casual street style. Jeans became the craze for young men and women alike, as worn by film stars like James Dean and Marlon Brando, in a meaner anti establishment mood, topped with t shirts, sloppy knitwear and leather jackets. Men wore wide shouldered baggy single breasted suits, baggy trousers with turn ups, accompanied by a very loud hand painted tie! (Now extremely collectible; see News & Views page!). The films stars of the 1950s like Audrey Hepburn, Grace Kelly, Cary Grant, Elizabeth Taylor, Debbie Reynolds and Natalie Wood became an inspiration to the young masses and were copied in every guise and style as they appeared in each film. This is not new to us in the 21st century but in 1950s this was new phenomenon!

link to METROPOLITAN MUSEUM OF ART - COSTUME DEPT

 

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